Alexander Edelman

Alexander Edelman

Learning experience designer in corporate L&D. I build e-learning that changes how people work — and AI tools that make it faster to create.

My latest workLet's chat

How I work step by step

How I take a learning project from a request to results that show up in the work.

  1. Analyze

    I start with the business problem, not the content. I talk to stakeholders and experts, run a training needs analysis and define what people should do differently.

    Training needs analysisStakeholder interviews

  2. Design

    I set measurable objectives and pick the right format: a course, practice, a job aid — or no training at all if it won’t solve the problem.

    ADDIEBloom’s taxonomy

  3. Develop

    I build interactive e-learning with scenarios, branching and practice, and use AI to speed up drafting, editing and quality checks.

    E-learningSCORM / xAPIAI-assisted authoring

  4. Launch

    I test with real learners, remove friction, publish to the LMS and support the rollout together with the business.

    PilotQALMS

  5. Evaluate

    I measure more than completion: reaction, learning, behavior and business results. Then I use the data to improve the next version.

    Kirkpatrick modelLearning analytics

AI in learning how I use it

AI practice trainers

Learners practice conversations and decisions with an AI that gives instant, personal feedback.

Knowledge assistants

RAG assistants answer questions from internal documents, so people get help in the flow of work.

Faster production

Custom tools automate routine work: course authoring templates, longread drafts, SCORM package checks.